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Your New Money Story

The Beliefs, Behaviors, and Brain Science to Rewire for Wealth

ebook
1 of 1 copy available
1 of 1 copy available
Neuroscientists estimate that over 90 percent of our operating systems—beliefs, behaviors, patterns—are unconscious. Since the surface story determines less than 10 percent of our decisions, how can we illuminate the shadow story responsible for over 90 percent of what we do each day? Once we systematically understand our relationship with money, can we overcome the mind and brain's resistance to change? Especially when so many of the current popular strategies for change are contrary to the way the mind and brain work?
Each money story line contains unspoken assumptions, emotional agendas, and unconscious meanings. Money becomes a portal to the immaterial and the intangible, a Rorschach onto which we project our needs and hopes.

Your New Money Story: The Beliefs, Behaviors, and Brain Science to Rewire for Wealth combines twenty-five years of psychiatric and psychoanalytic practice and over a dozen years of professional and executive mentor coaching with groundbreaking research in psychology, neuroscience, and behavioral economics to show readers how to recognize money behaviors ghostwritten by hidden assumptions, overcome the brain's patterned responses that lead to bad decisions, harness the power of regulating states of mind, develop the art and neuroscience of money strategies, and identify and remedy emotionally based money mistakes and financial fallacies. The ROADMAP System deconstructs the process of understanding a money story to systematically construct a new one to write new mind software and rewire the brain for wealth.
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    • Publisher's Weekly

      July 15, 2019
      Krueger, an executive mentor coach and psychotherapist, seeks to help readers alter the way they think and relate to money in this practical, challenging book. Krueger states that everyone has a personal narrative about themselves and the world, one of which they are largely unaware and which guides all of their decisions, including financial ones. Krueger shows how to recognize one’s money narrative through a system developed in his practice, ROADMAP (recognize authorship of one’s money story, own the story, assess it, decide what to change, map those changes, author new experiences, program a new identity). He puts forth a list of common money fallacies and offers corrective actions to redirect thinking and behaviors, encouraging evaluation and management of existing beliefs. Krueger also stresses the importance of framing, focus, and clarification to the process, and identifies principles to keep in mind while making changes, such as “small changes lead to big changes.” He concludes with an abundance of valuable advice, such as on “14 ways to outsmart your brain to spend less.” Readers will find much here of value, but success will require fortitude, persistence, and time.

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Languages

  • English

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